Today I'd love to share with you some tips to optimise your Facebook Page, attract new fans and improve engagement.
The Sales Opportunity
Believe it or not, Facebook can be a huge source of business revenue for most businesses. Getting your Facebook optimised and working correctly can pay real dividends.
When I work directly with clients, one of my first steps within the strategic audit, is to conduct a social media review. This is where I take a deep dive into their social media platforms and look for ways to optimise them. Quite often a few tweaks can make a real difference.
Within this post, I've added a short video, in which I walk you through a review of 2 real life Facebook Pages . The first is a Bed and Breakfast business. The second a celebration cake business.
Inside the video, you'll hear:
- how to set up your Business Page
- how often you should be posting
- what content you should be publishing
- my practical tips to optimise your reach and engagement
Use my checklist below to review your own Facebook Business page. Let me know how it goes! Feel free to drop a link to it below in the comments and I'll go check it out once you've made your updates.
- 40% Brand Awareness - about you and your company
- 40% General Conversation - make it about them
- 20% Sales & Promotion
Did you watch the video? Did it help you? Let me know below, your no.1 insight / learning.
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Inside The Social Media Circle we teach AND coach you through everything you need to build & implement a successful social media and digital marketing strategy for your business.