Most business owners realise that Facebook offers a huge opportunity to reach new clients but is your page set up correctly?When I work directly with clients, one of my first steps within the strategic audit, is to conduct a social media review. This is where I take a deep dive into their social media platforms […]
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Some of the biggest challenges faced by online sellers is the ability to attract a regular flow of traffic that converts into paying customers. It’s a real challenge because to be a success online, you need to get many things right. And, if you nail everything, remember your competitors are getting better everyday. There’s no time […]
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In today’s topsy turvy world you might be experiencing an unexpected sales slump. At the time of writing this post Covid-19 is creating an unprecedented impact across the global market.As many businesses are feeling the impacts, it is easy to slip into a panic, that I get. This can make it difficult to analyse the […]
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Word up! Instagram has recently advised HOW THE INSTAGRAM ALGORITHM WORKS IN 2020 kicking any rumours into touch. So if you really want to know the latest and best way to grow your fan base and get great engagement, read this short summary – it’s everything you need to know to grow on Instagram in […]
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2020 Trends – How To Get Found In Voice Searches. Voice search or website search using one’s voice rather than typing into a keyboard or phone is rising in popularity and something, I believe us content creators need to think seriously about during 2020, if we want to be found by prospects. Driven by Google’s Home, […]
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So 2020 is here and as you know, a new year is often welcomed (or not!), with goals, resolutions and good intentions. Whether you have a January detox plan or not, the chances are your audience will be creating lists of good intentions and that’s something all businesses should pay attention to. Before I go onto […]
Continue readingContent strategy. What do you understand when you hear those words?Do they fill you with dread? Does your heart race? Do your palms feel sticky? Social media and content planning has this affect on people and I know how to fix it I’m about to give you a proven system and content planning roadmap to […]
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There’s nothing worse than putting your heart and soul into posting your best images on Instagram, only to find that after each time you post, you experience tumbleweed. Poor instagram engagement sucks right?I know how it feels. In fact I think we’ve all been there during our social media journeys at some point.In this post […]
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Social media is a living organism. The social media giants are continuously finding creative ways to improve the user experience. They are the guardians of what’s visible through the management and control of their algorithms. As a social media manager and strategist, it’s my job to stay on top of the developments and filter relevant […]
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Well I thought that might grab your attention! Any business owner like you (and me) with an email list, might be interested in this article, for the very reason that it’s a tough gig trying to reach our audience using email. My headline might seem a little crazy but fast forward 50 years and who […]
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